One of the most powerful tools for building a successful business is a loyal customer base that freely advocates for the services or products companies provide. Even the smallest businesses can become a giant when the word gets out that they’ll go the extra mile to build positive relationships with their customers.
But that kind of loyalty isn’t created overnight. In fact, according to research from Yotpo, “37% of consumers say it takes five or more purchases before they consider themselves loyal to a brand.” So, businesses must be willing to put in the work to create a brand that inspires a devoted fanbase.
Check which of the following five methods your company is employing to build customer loyalty and let us know how they did in the comments section below! (more…)