According to a recent survey from Jobvite, 83% of people looking for a job use Facebook to search for work. As Forbes writer, Susan Adams, points out in her article 4 Ways to Use Facebook to Find a Job, with 1.23 billion users, job seekers should tap into Facebook’s networking power to help them find work. If you don’t already have a social media presence, you should consider creating an account on Facebook, LinkedIn, and Twitter. Here are three tips to help you get started.
1. Take Advantage of Facebook’s Graph Search
Networking is an important step in finding a job whether you’re online or off. To start your job search, first you should use the Facebook Graph Search tool. Last year, Facebook implemented Graph Search which they say helps “you find more of the people, places, and things you’re looking for and discover new connections” which can include connections to jobs!
Graph search is a good way to identify networking opportunities and connections you didn’t know you have. For example, if there’s a job at a specific company that you’re interested in, consider searching on Facebook for any friends or acquaintances you have who already work there. Search terms such as “my friends that work at (name of company)” and a list of connections should appear. You can also search for things like “people who work at (name of company)” to see if you have any mutual friends with their employees. If you’re not directly connected to an employee, maybe you know someone who can introduce you.
As you network, don’t just hunt down your friends to ask them to help you get a job at their company. Be considerate of their time, work on building those friendships, and keep networking.
2. Interact Online with the Companies You Apply At
A good way to stay up to date with companies you’re interested in applying at is to Like their company page on Facebook. Many companies post jobs and other relevant information that could be helpful to know. When you “Like” their page, you’ll start seeing more of their information show up on your newsfeed. Keeping up with the companies you’re interested in will allow you to learn more about them. When you have something to say that is relevant, post it on their Facebook wall and begin to professionally interact with them.
While it’s important to stay engaged with your prospective company’s Facebook pages, be careful not to say something out of place or irrelevant. Keep in mind that company Facebook pages are generally not the place to post resumes or follow up on your application.
3. Subscribe to Job Feeds
Did you know some companies like Gap, Inc. and UPS have job feeds on Facebook that allow you to search for jobs? Some of these job feeds can even alert you when a job is open and you can even apply for jobs directly on their page. Some will even match your profile to search for jobs most relevant to you. Check out the app section of the company’s Facebook page to see if they provide job alerts. These job alerts are not available on mobile versions of Facebook so hop on a desktop computer to take a look are job feeds.
As you search for jobs online it’s important to remember that recruiters and potential employers can and will search for you on social media too. As you begin your Facebook job search, remember to put your best foot forward and present a professional image on your social media profiles.
How has Facebook helped your job search? Let us know in the comments section below.