Twitter is kind of a big deal – more than 140 million active users posting 340 million tweets daily big. I was pretty skeptical of Twitter when I first heard about it in 2007, but like most people, it’s become one of the biggest sources of instant information on what’s happening right now across the world.
It’s a social media site where users post small elements of information in less than 140 characters and share them with other Twitter users. Not only is it a great source of info, but it’s also a large market of influencers, recruiters, employers, and an opportunity for find work. Here are four ways you can use Twitter to find a job.
You’ve Got the Look
The first thing to do is make sure your profile is employer friendly. The ideal profile picture should portray you in a professional manner, and your about paragraph should include your elevator pitch, a to the point overview about yourself. Utilize your background space to best promote yourself. The Closet Entrepreneur has an easy method to create a good looking Twitter background. Don’t forget to link to your LinkedIn profile in your bio section.
Join the Conversation
What makes Twitter powerful is the interaction and engagement with other users. Use the Twitter search to look for interesting companies, industry experts, recruiters, or even local leaders. When you follow them, you’ll notice the people they talk to and the hashtag (#) conversations they participate in. That’s your chance to start a conversation with them or jump in a group discussion. Contributing to chats can help you get advice and get noticed. You don’t have to blast them with your job search story or experience, but you can build the relationships naturally.
When using Twitter, you should post relevant content and comments. No one will follow you if you talk about what you had for lunch or where you’re about to shop. Post thoughts about what’s going on in your industry, link to interesting blog posts or news articles, or retweet, something that was posted by someone you’re following that you found interesting. The more professional content you post, the more business/industry followers you’ll get.
Give, Give, Give
Don’t just promote yourself, help others promote themselves too. Job hunting as a community can have a much bigger impact. Nothing gets more credibility than helping others as opposed to always self-promoting. Hear of a job lead that’s not fit for you? Tweet about it so that others might apply to it.
Treat Your Followers Like a Garden
It’s not about how many followers you can have under your name, but the quality of followers you interact with. You’ll find more success by developing fewer, but stronger, relationships with Twitter users than having a huge list of unengaged followers. Just like a garden, developing connections on Twitter takes lot of time, attention, and care to grow.
What are some ways you’ve used twitter to help your job search? Sound off in the comments below.