Cheer Up Your LinkedIn Profile

cheer_up_March2014We all spend time reading other peoples’ posts and updates on social media, but when is the last time you skimmed over your own profile and updated your information? Do you need to refresh your profile by adding new skills and work history, or do you need to delete some old things from your profile? Here are a few quick tips to cheer up your LinkedIn Profile.

What is Your LinkedIn Profile Saying About You?
Is your LinkedIn profile leaving an accurate and good impression on those who view it? A CareerBuilder study shows hiring managers are using social media to evaluate candidates’ character and personality traits outside the confines of the traditional interview process. When asked why they use social networks to conduct background research, hiring managers stated the following: 65% wanted to see if the candidate presents himself/herself professionally, 51% wanted to see if the candidate is a good fit for the company culture, 45% wanted to learn more about the candidate’s qualifications, 35% wanted to see if the candidate is well-rounded, and 12% wanted to look for reasons not to hire the candidate.

LinkedIn is a great social media tool for letting people in the professional arena learn more about you, your skills, and your work experience. So, where do you start?

Update Your Profile Picture
First things first, start with updating your profile picture. If your picture is more than five years old, it’s time for a new one. Make sure your photo is a head shot of you in business attire, not a picture of you with other people. Don’t forget to smile!

Freshen Up Your Summary
If you don’t have a professional summary, you need to write one. Don’t ever leave your summary blank. In fact, don’t leave any field blank on your profile. Your summary is one of the first things an employer sees when they look at your profile, which is a great way to introduce and present yourself. Take a quick look through your profile and professional summary to make sure you’re showcasing yourself and your abilities. Your summary doesn’t need to be long or in-depth, but it does need to point employers in the right direction. Keep in mind, your skills and information are searchable so you’ll want to use key words and descriptions that align with your industry.

Clean Up Your Group Lists
Joining groups on LinkedIn is a great way to grow your network. If your interests have changed since you first joined LinkedIn and you’d like to learn more about a different industry or company don’t hesitate to join their LinkedIn group. Cleaning up your old groups and add new ones can help you cheer up your LinkedIn profile.

Follow New People
Do you have professional role models that you look up to? See if those people have LinkedIn accounts and request to follow them. Following those you look up to and seeing their updates on your LinkedIn feed can help encourage you in your job search and keep you motivated during your career journey.

Cheering up your LinkedIn and other social media profiles might be just what you need to get noticed. These edits and updates can be done in a short amount of time, so cheer up your LinkedIn profile today. Have you landed a job by using LinkedIn? Let us know in the comments section below!

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