The Job Search

Facebook and the Job Search

FB_Job_Search_Nov2013A recent CareerBuilder study shows three out of five companies use social media to screen potential candidates during the hiring process. Of those companies, 43 percent said they have found information that factored into their decision not to hire a candidate. This information shows just how important your social media profile is in the job searching process. From the moment you start looking for a job and throughout your career, your social media profiles can be important in finding and keeping a job.

Secure Your Facebook

With 1.2 billion active monthly Facebook users who can easily use the new Graph Search tool to see every picture you’ve posted or learn about you, it’s smart to make sure that what you post is seen only by who you want to see it, not by the world. If you click the privacy button in the top right corner of your Facebook home page you can customize your security and privacy settings, which lets you share your life and all your information with friends and everyone else, or keep it all private.

Clean Up Your Facebook

View the updates you’ve recently shared and remove anything that could be controversial or questionable if viewed by a potential future employer. If you have inappropriate content, remove it, because it can affect whether or not you’re considered for a job.

Keep it Professional

Maybe this whole concept of using Facebook and social media in the job search is foreign to you, or maybe you’ve been using social media for a while for personal use, staying in touch with friends, or to further your career. For whatever reason, it is in your best interest to keep your social media sites as professional as possible, because you never know when an interested employer could be researching you.

Has Facebook helped you land a job, or has it hurt your job search or worse, got you fired? Share with us in the comments section below.

3 Tips for Your LinkedIn Photo

User ProfilesLinkedIn encourages its users to provide a highly professional look to their profile and one way to do that is through your profile photo. In fact, some believe it’s one of the most important parts of a profile, because it helps people identify you and can immediately present a professional image.

If you’re looking for a new job or trying to improve your online presence, LinkedIn is a great place to start. This social network is built to help you find a job and help employers find you. Here are three important tips to remember when updating your LinkedIn photo.

1. Keep it Current
Don’t use an old photo. When you meet someone for the first time after making a connection with them on LinkedIn, it’s important for them to be able to recognize you. If your photo does not depict how you currently look, then it needs to be changed.

2. Convey Your Role
If a picture is worth 1,000 words, what is your LinkedIn photo saying about you? If you can show yourself in action, do it. If you have a speaking engagement or event and someone snapped a photo of you, use it. A photo can convey passion, energy, charisma, and show that you’re approachable. Make sure your photo conveys your role in your industry. Get a headshot of yourself with your desk in the background or have someone take your picture in front of your workplace. It doesn’t have to be a professional photo, but make sure it is of good quality.

3. Fly Solo
The photo you choose should be of you by yourself. Family photos or crowd shots aren’t appropriate. Don’t ever keep it blank or use a logo. That’s not attractive to potential employers or connections; it’s also against LinkedIn rules. Besides, in an interview with Forbes magazine, LinkedIn career expert, Nicole Miller explained you are seven times more likely to be viewed if you have a photo on your profile. Also, your profile picture should not be cropped out of a larger picture.

For more insight on LinkedIn profile photo choices, take a look at the LinkedIn profiles of your co-workers and see what they have chosen. Lastly, don’t forget to smile, you want to look approachable.

Have you had any experiences on how a LinkedIn photo helped create a professional image? Share with us in the comment section below.

5 Quotes to Inspire Your Job Search

5_Quotes_Inspire_Nov2013Searching for a job can feel overwhelming at times, but a little inspiration can help take away the pressure and bring motivation to help you keep looking. More than likely, you’ll experience rejection before landing that dream job, but keep your spirits high and press on. During the job search process, it’s important to keep a positive attitude. Here are five quotes that will help inspire and motivate you to continue searching.

“Nothing can stop the man with the right mental attitude from achieving his goal; nothing on earth can help the man with the wrong mental attitude.” – Thomas Jefferson

“When one door closes, another opens; but we often look so long and so regretfully upon the closed door that we do not see the one which has opened for us.” – Alexander Graham Bell

“Every experience in your life is being orchestrated to teach you something you need to know to move forward.” – Brian Tracy

“Success doesn’t come to you, you go to it.” – Marva Collins

“Only those who risk going too far can possibly find out how far they can go.”
T.S. Eliot

Do you have any encouraging quotes that help motivate you during your job search? Share with us in the comment section below.

What is Your Online Brand Identity?

Online_Branding_MOU_Nov2013Whether you realize it or not – you have a personal online brand identity that can help or hurt your job search. Managing your identity and reputation in today’s world is very important.  In fact, two of out of five companies use social networking sites to screen candidates, according to a 2013 CareerBuilder study.

Every picture posted on Instagram, every tweet put on Twitter, and every status updated to Facebook and LinkedIn are a direct reflection of who you are. You never know when an employer might look you up and form an impression based on your online brand. Maintaining a consistent and professional appearance across all social networks is recommended. On the other hand, if you don’t have a social media presence, consider establishing a profile that employers can find. Social media allows people to build an online brand identity and can greatly benefit you in the long run.

It’s ok to be yourself, just be careful to keep all social media profiles consistent. Because consistency is key, make sure to personalize each of your social media sites with the most current picture of yourself and include up-to-date information on each profile. Be aware, if you currently have a job, your employer or co-workers could have an eye on your social media profiles. When you interact with people, both online and offline, they will build an image of who you are. Make sure it’s a good one, because it’s not easy to change an impression.

Although it’s impossible to control every view of your social media profiles, do your part to ensure that potential employers and peers aren’t reading information or seeing pictures that could damage your personal online identity. One step in controlling your presence is to review your privacy settings regularly. Your online reputation is a reflection of who you are and if you take steps to pursue the best possible representation of yourself, it could be a huge asset to your job search and future career.

How are you protecting your online brand identity? Share with us in the comment section below.

What You Should be Sharing on LinkedIn

PRD12MOV_POLL-ICON_100X100LinkedIn is a social media network that is focused on the networking of business professionals. As of June 2013, LinkedIn reported more than 225 million acquired users in over 200 countries. One purpose of the site is to allow users to maintain a list of contacts with whom they have some level of relationship, these are called Connections. With your LinkedIn connections, you can share thoughts, articles or other content-rich websites from several places. This is known as posting an update or sharing an update. You can use the share box, located on your profile, to share a wide variety of information also.

You can browse through LinkedIn’s job search page and find jobs from accounting to human resources to sales jobs.  You can also search for jobs in specific locations.
If you’re looking for a job or just looking to network, LinkedIn is a great social media tool to help you. If you’re new to social media and LinkedIn, here is a tutorial to help you get started. It’s important to set up professional work-related social media profiles. This will help you build a professional image with future employers when they research your name. Check out this blog for more tips on job searching.

Your updates may be shared with your LinkedIn connections via email depending on their email settings. Learn more about adjusting your email settings.

Have you landed a job through LinkedIn? Share with us in the comment section below.

Scariest Interview Ever

If you think any of your previous job interviews were scary or nerve-wracking, wait until you see what applicants went through during an interview with LG Electronics. To promote just how life-like images appear on the 82-inch ‘Ultra HD’ TV, LG created a fake office that had a TV positioned to look like a window. Through this “window” applicants could view the skyline outside. As the interview proceeded, applicants saw the sky change from blue to black as a meteor fell from the sky and the city suddenly exploded. The reactions from the candidates were hilarious.

This “scary” interview has now become a TV advertisement sensation for LG, check it out here.

How to Re-enter the Workforce

reenterworkforce_oct2013Many people are facing the challenge of trying to get back in the workforce. With the unemployment rate lower than it’s been since the recession, families are looking for ways to gain a much needed paycheck. President and CEO of The LaSalle Network, Tom Gimbel, shared tips with Fox Business News on how stay-at-home parents and people who have been without a job for a while can transition back into the workforce.


Be Honest About Resume Gaps

People may try to make up for their insecurities after being a stay-at-home parent by embellishing their resume. Some might exaggerate the time spent at a previous job or add false information, but what these people may not know is how easy it is for employers to verify those sources and references. It’s very important to be open and honest while writing your resume.

Use Family Connections
A family member could be very helpful in networking. There are many parents at your children’s school who may know of job leads or have a network that could potentially help you find one. Don’t hesitate to communicate your need for employment with family members. You may be one conversation away from a new job!

Be Open About Career Exploration
During your job search, remember the skills you have may not be as applicable in today’s economy as they were years ago. Be open to jobs that come your way even if it’s not in the same industry as your previous position. Being open to career exploration is about expanding your abilities and knowledge.

Lose Your Ego
Be aware that technology is always changing and if you’ve been out of work for more than a couple years, you may not have the technology savvy that many other people have. Maybe you aren’t going to earn what you think you’re worth right off the bat and may have to take a pay cut just to get started again, but don’t give up, be persistent. Gimbel said in his interview with Fox Business News, “You may have to take a step back to take five steps forward.”

For more information and tips on how to re-enter the workforce, check out this video.