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Your Job Search Elevator Pitch – Communicate Your Value in these 7 Easy Steps

By tiffany monhollon on Wednesday, June 23, 2010

Imagine you’ve walked into a networking event only to meet a potential employer you’ve been dying to snag an interview with. This is your chance. You need to make a good impression, and quickly. But you’re not sure what to say.

Wouldn’t it be great if you already had a short, targeted message ready to grab interest of your potential employer before he walks out the doors, taking your opportunity with him? What you need in these situations is a job search elevator speech, and not just your typical, “My name is Jane, and I’m an XYZ professional, nice to meet you.” So, here are seven tips to create a powerful job search elevator pitch that will hit the mark every time and help you spark the interest of potential employers.

Keep it short and focused. Of course, you should be able to go into a full-blown pitch on all you have to offer. But, this isn’t the time or place for that – yet. Experts suggest keeping your elevator pitch to 10-15 seconds. A sentence or two is perfect. Keep it focused on achieving your desired goal – such as to land an interview.

Brainstorm words and images. Think about what sets you and your skills apart from other people looking for a job in your industry. Then, come up with words and images that illustrate these ideas.

Lead with the benefits. A stranger doesn’t care about you or your need for a job. They don’t care how much experience you have or what your passion is. They care mostly about themselves. If you’re going to interest anyone in yourself and what you provide as a potential employee, you have to tune prospective employers in to what is referred to as WIIFM, or what’s in it for me? So, open your elevator pitch with how your work would benefit a company and its customers or clients.

Be real. Though you’re in the midst of a potential employment opportunity, don’t treat your elevator pitch like a sales transaction. People don’t typically enjoy interacting with pushy salespeople, so avoid acting too aggressive. Instead, focus on building a relationship first.

Tell a compelling story. People love stories and storytellers. They engage us and let us feel free to interact and converse. Telling a story with your elevator pitch is a great way to interest the listener and ensure the conversation moves forward into the details of what you do.

Don’t tell too much. Rather than divulging every aspect of who you are and what you do, create an elevator pitch that compels the listener to ask more about you. The best elevator pitches transition into conversations driven by the listener’s curiosity. This has the dual impact of engaging your new contact and enabling you to go into greater detail on your skills and expertise.

Stay flexible. No matter how much time you spend developing the perfect pitch, you’ll have to adapt it to each person you meet. Also, it’s vital to keep it updated and practice it regularly so it comes off naturally and sincere.

At some point in your job search, you’ll run across people who may benefit from your skills and background. It’s up to you to be able to communicate what that is in a way that catches their interest and leaves a lasting impression, making them curious to learn more about you.

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Looking for New Job Opportunities? Advice to Improve Your Results

By Miranda Wilson on Friday, June 11, 2010

How are you looking for new job opportunities? Are you waiting for them to just appear or are you actively seeking them out? Searching for a career is a full-time job in itself, and it’s important to exhaust all your avenues for finding employment. To help you be more proactive with your efforts, here are some tips to improve your job search efforts today.

Attend networking events. If you know what industry you want to work in, try to get plugged into professional meetings in that field. This will give you an opportunity to network with others who work in that field and make valuable connections. Introduce yourself to them and don’t be afraid to tell them what your goals are. When you attend these meetings, always have your résumé and business cards on hand with you and pass them out. You want people to leave that meeting with a good impression of you.

Talk to people. You never know if somebody knows somebody who is looking for a new employee. Make it a point to get out there and just meet new people. When you’re at your local coffee shop, strike up a conversation with those around you. Ask others what they do for a living, and then tell them about yourself and what you want to do in life. Also, keep your friends and family updated about what’s going on with you. It never hurts to share your story with others.

Volunteer for organizations. Seek out volunteer opportunities that would provide you with experience related to what you want in a job. If you like marketing, volunteer to do some writing for a non-profit organization. If you want to do construction, contact Habitat for Humanity to see if they have any projects for you. These are great ways to build your skill set and be able to measure the impact of your results.

Get online. Check out company websites and others like Indeed.com to search for job openings. Submit your résumés online, along with a copy of your cover letter. Be sure your contact information is included. Apply for all the job openings you qualify for. The more you apply, the more your chances go up of hearing from an employer about a possible interview.

Also, set up social media networking accounts such as Facebook, LinkedIn, or Twitter, if you don’t already have one. This is another great way to make connections with others. You can include information on these profiles about your skills, experiences, and what type of jobs you’re looking for. Again, you never know who could see your online profile and want to meet you.

Instead of waiting for opportunity to knock on the door, it’s important for you to take some initiative and push that door open just a bit and introduce yourself to new possibilities. If you keep approaching the job hunt the same way you always have, you will get the same results. Try these tips to help find the job you want.

At Work Cube Life My Entry-Level Life New Job Tips The Daily Grind Work/Life Balance

Nightmare on First Day: Tips for Avoiding a Horror Story

By Miranda Wilson on Monday, May 24, 2010

After all the interviews are done and you’ve been offered a job, there’s only one big thing left for you to do – show up for your first day on the job. Yikes! Does the thought of your first day on the job send chills down your spine and make you want to scream? What if you get lost? Will you know anyone there? What if you do something embarrassing and everyone laughs?

The first day on the job is not anything to dread. Really. But, remember even though you got the job, your first day on the job says a lot about you, so be sure to always put your best foot forward. To help you make your first day a success, here are a few situations you could face, and tips on how you can handle them to avoid a first-day nightmare.

What if no one told you where to go? Instead of getting nervous because you don’t know where to report when you get to the office, just show up. When you arrive – and it’s always a good idea to arrive about 10-15 minutes early – check in with the administrative assistant at the front desk. Let them know you’re new and tell them you want to let your manager know you’re there. They will usually call your manager, who may give you directions or come welcome you themselves.

What if you’re thrown into projects you don’t understand? Some people think the first day on the job is just spent meeting new people and touring the workplace. That’s not always the case. Some employers may toss projects at you shortly after you arrive because they want to see your reaction and how you work under pressure. Face the assignment head on. Don’t be afraid to ask questions if you don’t understand something or you need more clarification about the project’s details. This shows initiative and is a good sign that you’ll ask for direction when you need it rather than struggling.

What if you don’t hit it off with your co-workers? Your manager may want you to meet with each employee to learn who they are and what they do, and share information about yourself. It’s important to understand that you will meet people in the workplace who have outlooks and beliefs that might differ from your own. But, remember to be professional if your views differ from theirs. The work environment is not the right place to debate who is right or wrong. Instead, focus on learning your job and listening to peers to get details on projects and how best to complete them.

What if things turn negative? No matter what conversations arise or what tone they take, don’t talk negatively about past internships, employers, or co-workers. This can hurt your career, especially since you’ll spend a lot of time in the office around your co-workers. Instead, keep an upbeat attitude, setting the tone for a professional reputation.

Following these simple tips will help you make the most of your first day and help you have a good start to your new career. First days can be scary, but they don’t have to be a nightmare.

At Work Cube Life My Entry-Level Life New Job Tips The Daily Grind The Job Search Work/Life Balance

What Do Your Social Media Sites Reveal About You?

By Miranda Wilson on Monday, April 19, 2010

Facebook. Twitter. LinkedIn. How many of these social media networking sites are you using? One? All three? More? Today, social media is a hot topic when it comes to making connections. But, these sites are not just useful for socializing with friends and peers. You can also use them to help build your personal brand and aid your job search. Employers are becoming savvy in using these tools in the recruiting process. When it comes to hiring managers, 53% use social networks to perform background checks on employees, so it’s important to keep your social media sights professional, because you never know which employer could be looking at you.

So, take a minute to freshen up on the overall purpose of the three most popular social networks and learn general rules for professional social networking.

Facebook.
Facebook is primarily a place where people can socialize and connect with friends and family. You can upload pictures, post videos, and update your status to keep people aware of what you’re doing. You can control who sees what on Facebook – to an extent. This site has developed many new features since its humble beginning as a way for students at Harvard to stay in touch. Facebook quickly expanded so that any student with a college e-mail address could participate. From there, it grew to allow anyone with an e-mail address to be able to join Facebook. Today, your friends, professors, elementary school teachers, bosses, and possibly even your parents are on Facebook. This year, Facebook beat out Google as one of the most searched websites in the U.S.

LinkedIn.
LinkedIn is more professional than Facebook. It is designed to showcase your resume, skills, and contacts. The site also enables you to stay in touch with colleagues and helps you network with other professionals in your field or industry of interest. On this site, the profile focus is primarily on you skills, experience, aspirations, and expertise. what you do for a living, or what you would like to do, and showcasing your résumé online.

Twitter.
Twitter allows you to post short messages, information, links, and more in real time to your followers. You can choose whose tweets you want to follow and allow others to follow yours as well, unless you have your profile set to private. Twitter messages “tweets” are just short – 140 characters or less. An example of a tweet is: Downtown for the marketing association’s annual convention. Each tweet is updated on each follower’s home page, allowing them to see your message, share it, or reply back to it. It’s a great, and quick way, to find information, connect with those in your field of interest, and showcase your knowledge.

General Rules.
Did you know that 53% of all hiring managers use social networks to perform background checks on employees? So, if you interviewed for a job and end up being one of the top candidates, some employer may search your online references, such as Facebook and LinkedIn to learn more about you. If they looked at your Facebook profile, what would your pictures tell a potential employer about you?

An estimated 80% of employers want employees and job candidates to know how to use social networking tools.

If you don’t have any social networking profiles created, it’s never too late to get started. LinkedIn is focused on sharing your resume and skills with others. Twitter is a great account to sign up for because it allows you to easily and quickly share information at once. Facebook is mainly used to help you connect with friends and family, so use this account cautiously as a job seeker.

The more connections you have, the better. Just keep in mind to actually focus on building quality relationships with your connections. Start placing more focus on your social media networks today and start growing your contacts.

At Work Cube Life My Entry-Level Life New Job Tips The Daily Grind Work/Life Balance

5 Steps to a Brilliant Reference List

By Miranda Wilson on Monday, April 12, 2010

You might have a great, top-notch résumé on file to give to potential employers, but that’s not all you need in your job hunting portfolio. You’ve still got more work to do! Although employers want to see background information, skills, and awards on your résumé, they also want to see a list of references. A reference list is important because employers want to know which individuals they can contact to verify your information and get another perspective of who you are.

So, here are some important tips you need to know about creating a reference list.

Select References
First and foremost, your references should really know you. Don’t list anyone as a reference who has only met you once. These individuals may speak to a potential employer about you, so you want to list individuals who know you and will speak highly of your work ethic. One negative reference can drastically impact your chances of getting hired for a job, so be careful about who you list. Choose individuals who will gladly give you a positive recommendation.

Also, when it comes to the number of references you have, the more you have to list, the better. It’s never a bad thing to list more references than an employer will check. For entry-level job seekers, it’s a good idea to list at least four references.

Keep References Professional
It’s also better to list professional references rather than personal references. Professional references may include previous employers, co-workers, teachers, professors, and mentors. Personal references are more like family members and close friends. Although your family and friends are your biggest fans and they would give you a raving recommendation, use caution.

When you’re looking for a job, especially an entry-level position, try to find references connected to the field you want to go into. Potential employers want to know how you excelled at a particular project, your ability to work well on a team, how you handle pressure, etc. So, just be sure to list references who can tell of situations and circumstances where you showcased these skills.

Ask Permission
Before you list someone as a reference, ask them first if it’s OK for you to include them. Call or ask them in person, and explain why you want to list them. Usually, a person will be flattered and honored that you asked. This is also a great way to continue building your professional relationship with that individual. Also, by getting permission, you give them a chance to be prepared in case the employer does call so they won’t be caught off guard. Just make sure your reference hears from you first – and not from the employer – that you listed them as a reference.

Create the Reference List
Once you know who you want to include as your references, it’s time to create the list. Create a separate reference list in addition to your résumé. Include the first and last name of the reference, their relationship to you, their job title, employer, business address, phone number, and e-mail address.

Keep the formatting on your reference list similar to the format of your résumé – you want these two documents to look like they go together. Use the same font type and font size that you used on your résumé. Times New Roman, 12 point font is a good choice.

If you have a headline on your résumé, such as your name and contact information across the top, replicate that on the reference list too. Keep this document to one page in length, and list your references in order of who knows you best – not in alphabetical order. Employers usually start at the top of the list when making calls, so be sure your strongest references are listed at the top.

Distribute Your Reference List
As a rule of thumb, traditionally you don’t give a reference list to an employer unless they ask you for it. So, at the bottom of your résumé, put “References Available Upon Request,” to let employers know that you’ve thought ahead and are prepared. Most employers know that your references are available on request, but just starting out in your job hunt, it’s still OK for you to let them know you have already created a list. Be sure to have your list available on the day of your interview just in case that information is requested. Today, thanks to the internet and an abundance of search websites, employers can research your references online as well.

A reference list is a great thing to have. And who better to recommend you than those who can speak well of your work! Start thinking today about who you could list on your reference list. A professor? Intern supervisor? Manager from an organization you volunteer for? If you can’t think of individuals to list, it’s time to get out there and start making connections. Also, keep in mind that although employers might do a reference check on you, they could also do a random check and search for information about you online. Check back in to My Entry-Level Life next week to find out if your social networking sites like Facebook, Myspace, and Twitter could help you land a job or hurt your shot!

Do you have any other ideas for creating a reference list? If so, leave us a comment!

At Work Cube Life My Entry-Level Life New Job Tips The Daily Grind Work/Life Balance

Full-time Job Versus Internship

By Miranda Wilson on Monday, March 29, 2010

Summer’s fast approaching, and for some, that means college graduation and summer break is right around the corner. With a new-found freedom from school, homework, and classes, what would you do with your free time? Your answer should be to get a J-O-B. And, right now is the time to start looking.

Every new grad wants to land a full-time job with a great starting salary and benefits right out of school, but what if you can’t find a job right away in this economy? Don’t worry. If you’re striking out, consider applying for internships, even if you’ve already had one. They are a great way to get your foot in a company’s door, especially today.

Internships are a good option for companies trying to identify candidates who will be a good fit with their culture. An internship also allows you to take a look at the company to make sure it’s someplace you could see yourself working long term. In addition, some companies offer interns a stipend or a small amount of pay. That can help cover transportation costs to and from work, money for eating out, and some professional clothes. Do a good job as an intern and you could end up getting offered a full-time job when your internship comes to an end.

So, what do you need to start doing today in preparation for finding a job? Here are some key tips to follow.

Get your résumé together. Include info about your degree and experience. List all the activities you’ve helped with in school, in the community, etc. Since you don’t have a ton of professional job experience yet, this helps show employers the skills you do have. Be sure to tailor your résumé to the job you’re applying for. You really want to make your résumé stand out from the crowd.

Start networking. Now is a great time to start networking with professionals in your field of interest. By attending networking meetings, you can easily find out who’s hiring or who needs an intern. And, be sure to have your résumé with you when networking so you can give it to the contacts you make. Also in combination to your networking in person, don’t forget about networking on social media sites too.

Look the part. It’s time to ditch your favorite jeans with the holes in the knees, flip flops, and T-shirts for some professional attire to get people to take notice of you. This shows others you are serious about finding a job.

Be positive. Interviews and networking events can be nerve wracking, but don’t forget to smile when you introduce yourself. When people ask how you’re doing, give them a big smile and tell them you’re great. They’ll be interested to know why and learn more about you. Here are some additional tips to make sure your nonverbal communication sends the right message.

These tips can help you as you begin your job hunt. As part of My Entry-Level Life, we’ll be going into detail each week on a different topic to help you make a transition from where you currently are to your entry level job. Tune in next week as we talk more about how to build your résumé.

Share your thoughts about this series with us here. We want to know how you’re approaching the job hunt for your entry-level position.

Job Interviews The Daily Grind The Job Search

The Silent Clues – How to Make Your Nonverbal Signals Send the Right Message

By Miranda Wilson on Thursday, January 14, 2010

In a recent article featured on ABC News.com, a survey revealed that 55% of people are unhappy in their current jobs. This paired with our recent poll that showed 82% of readers would job hop in 2010 indicates that people are ready for a change in their work life. Based on these findings, competition may stay fierce as people look for new jobs. So, here are some tips to help you brush up on your nonverbal skills to ensure you outshine the competition and send all the right messages once you’ve landed an interview.

Always Smile. When you first meet an interviewer, give them a big smile. A sincere smile communicates warmth and friendliness, and helps put everyone at ease. Also, it’s a great way to break the ice and help relieve any tension about the interview.
Give a Firm Handshake. Extend your hand first to greet your interviewer. Doing so shows that you are a go-getter and you take the initiative – both of which are good qualities employers like to see. Be firm with your handshake, but not too firm. You don’t want to inflict any pain on your interviewer.
Balance Eye Contact. Too little eye contact during an interview can give the impression that you lack confidence or have something you are trying to hide. Give too much eye contact, and you might be displaying aggression. During your interview, look the interviewer in the eye, but be sure to occasionally break eye contact at appropriate times.
Lean Forward. When you sit down in the interview chair, don’t lean back too far. Instead, sit closer to the front of the chair and lean slightly forward to communicate your interest in the job. Leaning back may cause you to look too casual, making it hard for an interviewer to see your drive or passion.
Be Aware of Your Arms. Crossed arms send the message that you are standoffish, insecure, defensive, and want others to stay away. During your interview, keep your arms relaxed on the table or in your lap to show that you are approachable and open.
Control Your Nerves. Your nervousness can come across in an interview if you use excessive hand gestures or facial expressions, or if you are jittery. Its fine to use some gestures and facial expressions – especially if that is part of your personality – but just don’t overdo it. Tapping your fingers on the table, clicking a pen, or wiggling your feet and legs can be seen as a distraction, so try not to do them. Those cues could give the interviewer the impression that you don’t want to be there.

Now that you have these tips, try a practice interview to help you prepare for the real deal. Your nonverbals say a lot about who you are. They are part of the first impression that you make, and remember, a first impression is made quickly and you don’t get a second chance at it. Make the most of it and make it count!